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The Main Street Approach

The Main Street Approach can bring about dramatic positive changes in historic downtown Zephyrhills. It encourages economic development within the context of historic preservation. The approach advocates improvement in four areas to create a positive distinctive image downtown.

  • Organization – Working with the public and private sector community leaders to develop consensus and coordinate resources to revitalize downtown.
  • Promotion – Creating and marketing a positive image of downtown through special events, retail sales, effective advertising and public relations.
  • Design – Encouraging quality building rehabilitation, signage, public improvements and window displays to improve downtown appearances.
  • Economic Restructuring – Improving economic base of downtown by strengthening existing business, recruiting new businesses, and filling vacancies.

The Main Street Approach also advocates a return to community self reliance and emphasizes the downtown’s traditional assets: personal service, local ownership, unique architecture and a sense of community.

Our Leadership Team

Executive Board

Gail Hamilton, President
City of Zephyrhills


Jodi Wilkeson, Secretary
WDA Design Group

Board Members

Cathy Mowrey
Kid’s Korner Pre-School 

Anna Bailey
Outside the Box

Roxxy Bricker
Chamber of Commerce 


Board Members

Laura Longstreet
Kid’s Korner Pre-School 

Anna Stutzriem
Kid’s Korner Pre-School 

Council Liaison

Charlie Proctor, Councilman
City of Zephyrhills



Amanda Clark
Main Street Coordinator